Rebranding Gigbee.ai: Expanding the Vision Beyond Dev Tools
When I joined Gigbee.ai, the product had just launched its MVP under the name Freedev.ai. Initially, it focused solely on helping developers with AI-powered tools like code autocompletion, GitHub-integrated repo analysis, and vulnerability scanning. All driven by a custom-built system of “AI Agents” that worked on behalf of the user.
After a series of interviews with potential enterprise clients from various industries (led by the CEO), it became clear that this AI Agent technology had the potential to do much more than just serve developers.
That insight sparked a new direction for the product and the brand. We kicked things off by evolving the identity to reflect a broader mission, inspired by the concept of a “swarm of bees” intelligently working behind the scenes for you.